Resort campaign wins

Condominiums line the beachfront at Wild Dunes.
Wild Dunes Resort on the Isle of Palms splashed its name around this year, even on the Today show, with the catchy “Stay More, Save More” campaign.
Now Rawle Murdy and Associates Inc., its media producer, says the campaign has won two prestigious honors. The American Marketing Association doled out a Spark Award, while the Hospitality, Sales & Marketing Association International turned over a Bronze Adrian Award.
Wild Dunes’ appearance on the morning Today show in 2009 “resulted in the single largest booking day in the resort’s history,” according to Rawle Murdy.

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